How did you attract/address your audience?

My audience would by my magazine because they would be interested in the artists that it featured. They would also like to keep up-to-date with the latest news from their chosen fandoms and charities. The interesting interviews with obscure and need to know questions; the interesting images and the latest reviews would keep them interested in the magazine.

The unusual black and white image will ‘grab’ the audience along with the bright and eye-catching red and blue texts. The main cover photo uses an indirect line of address with the model not looking at the camera. This creates an interest for the viewer as they wonder what she is looking at. My cover lines do not use second person pronouns, question sentences or commands. I have chosen not to include these points as I want the cover of the magazine to speak for its self, I also want the text to mirror that which is seen in literature that my audience would read.

The colour scheme will attract the target audience to the magazine as it is interesting and unique, most magazines will not be brave enough to include colours such as black and white in their colour schemes as they will consider them dull and boring. I have used these colours to make the magazine stand out form those which have lots of colour. The font style will also attract the target audience to the magazine as it resembles that of a typewriter, this is because it is a unique style that is interesting and iconic.

The mast head will also attract the target audience to the magazine this is because it has denotations of factual written accounts of important or historical events in the order of their occurrence, and connotations of literature for example The Chronicles of Narnia. This is appealing to my audience as they are literary people who enjoy reading and learning.

The content of the magazine, implied by the cover lines, will be appealing to the audience as there are competitions with prizes that the target audience will want; as well as news, interviews and information that the target audience will find appealing.

My magazine adopts a casual mode of address to communicate with the target audience. It uses slang that is specific to the genre of music that the magazine is based on. This is mainly seen in the feature article, which is because the interview was written in a relaxed tone. This attitude is appropriate for the audience as it is similar to language that they watch on You Tube, this makes them feel comfortable while reading the article and therefore, encourages them to read more of the magazine and to buy more issues of it.

The photographs are appropriate for the magazine as they fit with the feature article. They also show a progression from the images that they audience would normally see of the artist featured. This tells the audience that the magazine is something that they wouldn’t be able to get anywhere else.

Colours are appropriate as they highlight the magazine as being different from others that are on sale. They are also appropriate for the target audience as they have connotations or old newspapers and old pieces of literature.

The unique selling point of my magazine is the music that it contains information about and the exclusive interviews that it contains. This is because this style of music is mainly seen on the internet therefore; a hard copy of information on it is a rare thing.

I know that my audience would be interested in this style of magazine as, while producing my final product, I constantly asked for feedback. I did this to make sure that the magazine was what the audience wanted and to make sure that it would be able to sell.